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Team Taylor County Unveils New Branding Initiative

January 30, 2019


As the leading economic development agency for Campbellsville and Taylor County, Team Taylor County is wasting no time in its pursuit to bring new jobs and long-term investment to the community.

To better position itself in the minds of business leaders, site consultants, real estate advisors and others, Team Taylor County recently underwent a branding transformation, complete with a new logo, website, marketing materials and outreach tools.

“Economic development is a highly competitive effort with tens of thousands of communities across the country and beyond vying for job creation and investment opportunities,” said Ron McMahan, executive director of Team Taylor County. “Our existing industry base, a mix of small to mid-size companies alongside global icons such as Amazon.com speak to the many advantages Taylor County has to offer. With a renewed focus on marketing, we will be better able to communicate those benefits to a wider audience.”

After more than a decade, Team Taylor County wanted a fresh new look to re-energize its outreach efforts.

Team Taylor County Unveils Branding Transformation
Team Taylor County Unveils New Branding Initiative

“Not only are we a Work Ready Community, but we have a 173-acre certified Build Ready industrial site right in our backyard,” said Campbellsville-Taylor County Economic Development Authority Board Chair Mark Johnson. “As a board, we felt it was the right time to invest in our marketing portfolio to ensure that we were being as aggressive as possible in our mission to bring new jobs to our community.”

With a string of recent existing industry expansions, including Frost-Arnett, Ingersoll Rand, Fluortubing and J&K Tools, Taylor County’s job growth is on the rise.  Additionally, a census tract within Taylor County has been designated as an Opportunity Zone certified by the U.S. Department of the Treasury under a program in the Tax Cuts and Jobs Act of 2017, aiming to encourage long-term investments in low-income urban and rural communities nationwide.

For more information about Taylor County, including its workforce, available industrial properties and other business amenities, please visit the newly launched www.TeamTaylorCounty.com site.